Visual identity and branding for WHITE HOLE STUDIO that is a shanghai-based new media art group that focuses on creating and generating new media art, digital art, and interaction art & design to explore the boundry in the context of science and technology.

The core idea behind this identity is to visualize the concept of 'white hole' that is opposite from 'black hole' alongside the futuristic and digital quality.

Time: 2018
HiiiBrand Award 2018
为『WHITE HOLE STUDIO 白洞工作室』设计的视觉识别形象。白洞工作室是一个新媒体艺术团体,致力于创造和实现新媒体艺术、数字艺术、人机交互在科技时代语境下的可能性,通过装置、影像、互动程序等多种形式探索科技与艺术、身体与机器、虚拟与现实的边界。

通过文字设计对‘白洞’这个与‘黑洞’截然相反的概念的视觉化转译,并与具有未来态度的数字化质地相结合,成为这个识别设计的核心。

时间:2018
荣获 HiiiBrand Award 2018









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